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From Valhalla to Damascus: The Viking Obsession with Arab-Islamic Silver Coins

viking arab silver dirhams

By: House of Emirates London – UK When most people think of Viking treasures, images of golden hoards, dragon-headed ships, and Norse gods come to mind. But what if the real secret to understanding Viking wealth lies not in their own creations, but in a foreign currency minted thousands of kilometres away — the Arab […]

Women Empowerment as the Social Cause of House of Emirates

Women empowerment by House of Emirates

House of Emirates, a UK pioneering luxury brand is not only reshaping the world of luxury investment but also championing a meaningful social cause: women empowerment. As a brand deeply rooted in culture, and progress, House of Emirates recognizes that true luxury lies not just in material wealth, but in the advancement of humanity—particularly in […]

Brexit and its impact on the Luxury Market

Luxury brands and House of Emirates

By: Ahmad Saed Alzein, CEO of House of Emirates® London – UK 24 -5-2025 Few sectors have been so uniquely affected since the formal United Kingdom exit from the European Union as the luxury sector. Brexit has been a complex array of challenges and opportunities for British luxury companies—iconic for heritage, craftsmanship, and world dominance. […]

Africa’s Luxury Revolution: How the Continent is Redefining Opulence and Power

Luxury in Africa

By: House of Emirates London – UK Africa is undergoing a profound transformation. Once seen as a developing continent, it is now rapidly emerging as a new frontier for luxury. With a growing number of high-net-worth individuals (HNWIs), urbanization, and a thriving middle class, the appetite for luxury products and experiences in Africa is on […]

The Hidden Gold Rush of 2025: Ancient Coins and Their Billion-Dollar Trade

Roman coins collection

By: House of Emirates London – UK In 2025, the ancient coin market is experiencing a historic resurgence, transforming from a collector’s niche into a vibrant global trade valued in the billions. Investors, historians, and enthusiasts alike are turning to ancient coins not only for their historical significance, but also for their financial potential. As […]

House of Emirates: Sovereigns of a New Class of Luxury

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London – UK In the rarefied world of true luxury, where authenticity reigns supreme and prestige is not merely purchased but earned, House of Emirates has emerged as a defining force. From its headquarters in London, this pioneering brand has captivated the global elite by reimagining one of the most ancient and powerful symbols of […]

From Empire to Portfolio: The Art of Investing in Ancient Coins

Best investment in 2025

By House of Emirates London – UK In the world of luxury investments, few innovations have captured the imagination of elite investors quite like House of Emirates. Renowned for blending history, rarity, and financial foresight, House of Emirates has officially created a new asset class: investing in ancient coins as luxury investments. Today, high-net-worth individuals […]

Ashes of Elegance: The Fall of Luxury Bags

The fall of luxury bags

By: Ahmad Saed Alzein CEO of House of Emirates London – UK For years, luxury handbags have been synonymous with wealth, power, and rarity. Chanel, Louis Vuitton, and Hermès dominated the world of fashion, with months-long waitlists and tens of thousands of dollars as a price tag. But of 2025, the tide is turning. There […]

The Rise of Gold Coins as a Timeless Investment

Gold coins auction

by House of Emirates London – UK In a world filled with volatile markets and fast-moving trends, gold remains one of the most reliable and time-honoured investments. More specifically, gold coins—especially rare and ancient ones—are becoming increasingly popular among discerning investors. At the helm of this trend is House of Emirates, a luxury brand renowned […]